Project overview: Formerly known as Orangery Building Services, the aim was to reposition LEABBA with a bright and distinctive brand that was completely unlike their competitors and previous image.
The brand design is as simple as it is clean and unique... 'X' marks the spot! The X of course being reference points that are plotted around building project sites and buildings when carrying out the surveying of levels and marker points.
The fresh jade green marries up with the cool grey tones, and the tight block capital DIN Condensed typeface adds solidity to the brand. The x-grid corporate pattern adds detail to emphasise the company's talented abilities in this sector, and attention to detail.
Business stationery and staff site workwear were designed, alongside full vehicle wrapping for the company site pick-up.
Design tasks: re-brand and logomark, corporate colour palette and typeface selection, promotional material, vehicle livery, email signature, staff workwear.