Project overview: AVL have been a client of Happyleaves for several years, and the initial brief was to develop a new brand and logomark for the business to use throughout their printed communication.
Once the branding was complete, the project expanded to cover a series of adverts and promotional flyers with vehicle offers and deals. An editable email campaign template was devised to allow AVL to email offers to their various customer databases.
The latest piece of design work was to develop a completely new mobile responsive website using their brand that is a working tool to allow customers to view their deals and offers for all cars and vans on their system.
Design tasks: branding, logomark, typeface and colour selection, mobile responsive website, advert and flyer design, editable email campaign template, folder, stationery set and customer acceptance form pack.